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Challenge
A leading global travel company faced significant operational issues due to a fragmented payment infrastructure across regions. Each market operated with different payment service providers tailored to local market requirements, creating inconsistent customer experiences and operational inefficiencies, as each system had its own back-office setup and integration challenges.
Additionally, the fragmented payment infrastructure led to frequent transaction rejections as disparate systems used conflicting processing standards, regional restrictions, and security protocols, making it challenging to ensure seamless authorization and settlement.
Technical Solution
To address these challenges, the company selected Adyen as its unified payment provider across all markets. The decision was based on several key factors:
- Adyen's global presence and ability to support diverse payment methods across regions.
- Ease of integration, with a well-documented API and developer-friendly portal.
- Simplified stakeholder management, as all regional transactions would be handled through a single provider.
- Improved support and relationship with the provider, ensuring better service levels.
Integration Process
We applied our proven expertise in Adyen integration to ensure a smoother migration process, improved payment efficiency, and faster time-to-value for the client:
- API Integration: The team integrated Adyen’s API to streamline payment processing across different regions, ensuring a unified and efficient approach and maintaining market-specific payment options while eliminating technical inconsistencies.
- Compliance & Security: The integration adhered to industry-standard security measures, enabling alternative payment methods without creating regulatory compliance friction.
- Fraud & Risk Management: Adyen’s built-in fraud detection tools, combined with multi-factor authentication payments, enhanced transaction security and reduced fraudulent activity.
- Card Expiry Handling: Adyen’s automatic card update feature minimized failed transactions due to expired cards, reducing the need for manual customer intervention and improving the overall payment experience.
Business Outcomes
As part of the transition to Adyen, DataArt helped the client enable payment processing across 100 countries, covering all major regions: North America, Europe, Asia-Pacific, Latin America, the Middle East, and Africa. Thanks to Adyen’s global infrastructure, the solution is highly scalable and supports future expansion into new markets, significantly decreasing the need for additional PSP integrations.
Key outcomes included:
- Unified Payment Processing: Replaced three PSPs (Ingenico (Worldline), PayBox, and PayTweak), simplifying operations and reducing costs.
- Reduced Payment Failures: Shifting from token-based transactions (prone to bank rejections) to MOTO processing significantly improved transaction approval rates.
- Faster Implementation: Integration was completed swiftly due to Adyen’s robust API documentation and strong support teams.
