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10+years of fruitful partnership
Client
Ocado Technology is shaping the future of online retail through continuous, disruptive innovation powered by advanced artificial intelligence, robotics, big data, cloud computing, and the Internet of Things (IoT). Ocado Technology develops innovative software and hardware systems that power Ocado.com and the unique 'Ocado Smart Platform' used by leading retailers worldwide. The company's mission is to transform online grocery retail and enable the world's most forward-thinking retailers to operate profitably, at scale, and sustainably.
Challenge
Ocado Technology was seeking a software services vendor to assist them in building and maintaining innovative digital products within the in-store retail sector.
Solution
With a team of over 100 engineers, DataArt partners with Ocado Technology on a wide range of projects — from e-commerce platforms and mobile apps to real-time van routing solutions — and contributes engineering expertise to the Ocado Smart Platform.
The Scope of Ocado – DataArt Collaboration
Among the projects where DataArt has contributed to Ocado Technology’s ongoing innovation are:
Site Reliability Engineering
Real-Time Van Routing
Marketing Systems
Shopping Experience Optimization
Data Analytics
Web and App Development
Continuous Vulnerability Assessment
Cloud Data Migration
Unified Design
We treat DataArt employees as colleagues. It’s a rewarding relationship that has matured well over time.
Grzegorz Cempla
General Manager at Ocado Technology Poland
The Relationship
Ocado Technology drives innovation and development within the Ocado Group. DataArt has been an Ocado Technology partner since 2011. For almost ten years, DataArt has complemented Ocado's in-house engineering talent resources, enabling business agility and rapid innovation. Roman Chernyshev, Director at DataArt UK, was there from the outset.
We hit the ground running, starting small but coming across more and more ways to contribute meaningfully to Ocado Technology’s vision.
We used every interaction as a datapoint to better understand Ocado Technology and its strategy and goals, which allowed us to tailor our offering and be the best possible technology partner.
We used every interaction as a datapoint to better understand Ocado Technology and its strategy and goals, which allowed us to tailor our offering and be the best possible technology partner.
Roman Chernyshev
Director at DataArt UK
Grzegorz Cempla, General Manager of Ocado Technology Poland, evaluates the benefits of the partnership:
Our experience of using DataArt to help flex our in-house development resources has been extremely positive. The technical competence, quality, and commitment of their developers is very high and DataArt’s account management has been extremely professional and responsive.
Grzegorz Cempla
General Manager at Ocado Technology Poland
DataArt operates on a distributed team model, but when Ocado requested on-site presence, DataArt responded by moving part of its team to Ocado's UK headquarters.
«We were open-minded and had an ‘anything is possible’ attitude,” says DataArt’s Roman Chernyshev. “The on-site presence was not part of our business model, but flexibility certainly was. Running DataArt’s project management operations from Ocado’s headquarters helped bridge the gap between business and technology, build trust, and develop relationships.»
We were open-minded and had an 'anything is possible' attitude...
The on-site presence was not part of our business model, but flexibility certainly was. Running DataArt's project management operations from Ocado's headquarters helped bridge the gap between business and technology, build trust, and develop relationships.
The on-site presence was not part of our business model, but flexibility certainly was. Running DataArt's project management operations from Ocado's headquarters helped bridge the gap between business and technology, build trust, and develop relationships.
Roman Chernyshev
Director at DataArt UK
It became much more natural to learn about challenges and offer help in solving them. It was nice to get to know each other, and this face-to-face relationship catalyzed our collaboration. Like DataArt, Ocado has a flat structure and a people-focused, blame-free, learn-fast culture in which honesty and openness are highly valued—everyone is accessible, and you can easily arrange lunch with the CEO.
Sergey Kharchenko
Principal Consultant at DataArt
«We use agile processes and Kanban to be aligned among teams, to collaborate, and at the same time to achieve autonomy,» says Kharchenko.
Collaborating with Ocado is both challenging and rewarding, says Eugene Veselov, Senior Manager of Retail and Digital Transformation at DataArt.
Achieving Ocado’s ambitious vision means constantly reinventing ourselves, learning fast, and taking risks. Professional growth opportunities seem endless, and we get tremendous satisfaction from knowing that we’re contributing to Ocado’s success.
Eugene Veselov
Senior Manager, Retail and Digital Transformation
Grzegorz Cempla, General Manager at Ocado Technology Poland, appreciates the depth and quality of the Ocado-DataArt relationship:
DataArt engineers provide us with help, talent, energy, and engagement, and I think that's a credit to the relationship we have with DataArt.
Grzegorz Cempla
General Manager at Ocado Technology Poland
Conclusion
DataArt's collaboration with Ocado Technology, spanning nearly a decade, exemplifies technology partnership at its best.
