Good Corporate Writing: Why It Matters, and What to Do

By Natalie Canavor and Claire Meirowitz

Communication World, The Magazine for Communication Management of International Association of Business Communicators, addresses the importance of good corporate writing and cites DataArt as an example of a company with established practices that could be learned from. The company is serious about its written communication as "it had signed some important clients" in the financial services industry, and "a typo on an invitation to a corporate party was no longer an option". Skill-building Strategies offers advice from Vica Vinogradova, DataArt's VP of Corporate Communications, to "centralize the review of important written materials, and to make writing supervision an important job."

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