Designing & Building Strategic Solutions for the U.S Sports Betting Market

  • Betting Exchange
  • Online Sportsbook
  • Mobile Betting Apps
  • Live/ In-Play Betting

DataArt’s Media & Entertainment practice now brings its domain knowledge and expertise to deliver custom sports betting solutions to the U.S. market. We focus on building sophisticated technical solutions, modernizing complex legacy systems, data management, and integration while ensuring successful program delivery and ongoing support.

Areas of Competence

Development & Delivery Development & Delivery

Development & Delivery

  • Solutions architecture
  • Custom development and integrations
  • User Interface/User Experience
  • Quality assurance and testing
Data Management Data Management

Data Management

  • Business intelligence
  • Data warehousing
  • Data visualisation
  • Cloud enablement
Security & Risk Management Security & Risk Management

Security & Risk Management

  • Security audit
  • Vulnerability mitigation
  • Risk assessment
  • Fraud detection

Pursuing Innovation in the Sports Betting Industry

Video Streaming Video Streaming

Video Streaming







Blockchain Blockchain


Our Work

White-Label Solution

A prominent sports betting provider that operates in the USA, UK, Australia, Germany, and other global regions was looking to create a white label exchange platform. DataArt delivered a white label solution and corresponding APIs that provides exchange betting functionality for operators that currently have a betting portal and want to offer exchange betting for their customers.
  • Easily customizable API which supports a fast, smooth integration with the operator’s existing betting portal
  • The betting interface allows their customers to place bets on events, view their betting and transactions history, and view the aggregated profit and loss on their past bets
  • The admin console is an internal management dashboard designed for seamless user, market, and currency management, reporting, and decision-making

Live Sports Streaming

A leading betting operator tasked DataArt with optimizing their live streaming platform system, specifically around horse racing. DataArt built an entirely new solution that significantly enhanced the core system and currently supports almost a dozen video providers for many popular sports. The enhanced new system gathers and analyzes schedules of sport events, maps them to bookmakers, and delivers live video to users with respect to their plan, location and other rules.
  • A custom video player was developed using HTML5
  • The platform is tailored to resolve multiple data inconsistencies between providers. For example, different providers may give different names and/or IDs for the same event which the platform is able to accurately translate.
  • The application provides viewers with real-time game insights and pre/post-match statistics

Why Clients Choose Us


Years in Operation


Worldwide Locations


  • In-depth industry competence & extensive domain knowledge
  • Compliance with Federal, State, and local laws & regulations
  • Flexible engagement models
  • Unparalleled ability to ramp up teams of all sizes

Contact Us

Russell Karp

Russell Karp email

Russell Karp is a Vice President at DataArt’s Media and Entertainment Practice. He specializes in strategy, solution architecture, managing large-scale projects and client relationships, with a focus on sports betting.


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